Founder of Way-Finders – Mike Brcic
On this episode we welcome in Mike Brcic, Founder of the company Way-finders and former owner and founder of the company Sacred Rides. An entrepreneur with 2.5 decades of success to show for it, Mike is an example of what it means to put value on a customer’s experience above everything else thanks to his commitment to human connection.
This interview opens our eyes to the pursuit of peak human connection and the ways Mike has been able to be the catalyst for this by providing services that promote interaction, incredible experiences, and room for self-growth. We also learn about how a small passion project can grow into a massive venture by consistently prioritizing such ideals, and how someone can be competitive in nature by their desire to advance human experience.
Out conversation opens up with Mike telling us about the work he is doing today with Wayfinders (4:40), along with his sport background and how he found the sport of mountain biking that would play a huge role in his future (6:30). Mike then tells the history of the company that got Mike’s career as an entrepreneur off and running and established him success around the world (9:10). The conversation then focuses more on Mike as an individual as we learn why he so enthusiastic about the opportunity to act as a catalyst for human connection within his work (13:15), while also hearing about the role sport and exercise had on him as an individual and the potential it can have on a team level as well (17:45). Mike then introduces the term “psychological safety” (23:30) in the role it has on the performance of a team and how it applies to such a wide a variety of outcomes. In relation to career development, Mike shares his opinion on how we can better analyze and then recognize when it is time to move on from a role or company, and how much of that comes back to knowing yourself (27:00). Finally, we hear how he measures himself as a competitor in his newest role as the founder of Way-finders (32:00) and the importance he believes in balancing his purpose within the company and across his life as a whole. Be sure to listen in to Steves “Keys to Success” in closing as well (36:00).
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